Lucid Paradox

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Mastering the Art of Author Branding

Mastering the Art of Author Branding

Mastering the Art of Author Branding Author branding is a fundamental yet often overlooked aspect of writing a book. Gone are the days when an intriguing title and a fancy publishing company were enough to sell a book. Now, it's not just about writing a great book—it's also about marketing…
How to Be a Writer

How to Be a Writer

One of the questions I get most is how someone becomes a writer? And it's a fair question because many people don't have a clue, including me, at one point in my life. Until I decided that I wanted to go down this path. But many people love to write.…
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